Emma Mattress was founded in 2015 in Frankfurt, Germany with the goal to bring more fairness and transparency to the mattress industry. Its founder wanted to make buying a mattress as easy and fun as possible. Since it was first founded, Emma mattress has expanded and now sells its mattresses and other bed products in over 14 European countries, USA, China, HongKong and India. The Emma mattress has won ‘best buy’ or ‘best mattress’ awards in almost all european countries and in 2018 the company gained the first place of the Tech5 competition as the fastest start-up growth in Europe. Emma Mattress’s goal is to improve its customer’s sleep and to offer it’s mattresses at fair prices with one-fits-all mattress. Moreover, Emma believes that in order to choose the perfect mattress, it takes more than a few minutes of testing at the specialized shop, as the body needs a few weeks to get used to the new product. It is for this reason that the company offers its customers 100 nights of trial, within which you can test the mattress and possibly make it free and get reimbursed.

Sunday was launched in 2015 by Alphonse Reddy, a graduate of BITS, Pilani, and INSEAD business school, France, with an initial investment of Rs 40 lakh from family and friends.

Originally from Madanapalle village in Andhra Pradesh, Alphonse, 38, has worked with Flextronics, Sasken, and Delta Partners. He had earlier founded Fabmart, an online marketplace for sleep-related products, under Madanapalle Retail Private Limited. Sunday is its other business unit. If you are a working professional, you tend to the longest time in bed when you are home. Sunday wants to make that time as relaxing as possible and aims to offer exceptional customer service to that end. Their products come in the price range of Rs 9,999 to Rs 49,999, with 100-day returns and a 100-percent refund policy.

Wakefit was founded in 2016 with the aim to revolutionize how people sleep in India. Focusing the research on sleep and spine support, their mattresses are specifically designed to ensure a good night’s sleep. WakeFit ships its products to its customers directly from the factory, thus ensuring significant cost reduction which gets reflected in the low prices of its products.

Kurl-On initially began their journey as Karnataka Consumer Products Limited which was founded way back in 1962 by a revolutionary leader called Mr Ramesh Pal. Since then, they have managed to grow by leaps and bounds and always added many milestones along the way.The organization has developed and now fabricates sleeping pads in 126 unique arrangements. Skillet India, they have cooperated with a system including in excess of 7000 merchants, 70 branch and stock focuses, and 9 deliberately found assembling offices crosswise over Karnataka, Orissa, Madhya Pradesh, Uttaranchal, and Gujarat. With best in class innovation, these elements keep on improving the benchmarks in the sleeping cushion industry and serve the developing Indian populace.

Flo was founded as a result of many problems that come hand in hand with the process of buying a mattress in India – ten mattress types, fifty mattress brands, hundred retailers, thousand opinions. The founders Gaurav Zatakia and Kshitij Rihal aim to make the mattress shopping process simpler, cheaper, less cumbersome and easy to […]